My friend Brian quit his Wall Street job last year. He and his wife Kelley decided to start a business selling luxury baby clothing, called Itzy Ritzy. I'm not quite in their target market but their clothing, made from bamboo, sure sounds soft and comfortable — hmm, maybe they'll bring out a men's line!
Here they are being interviewed on ABC News Chicago and Kelly asking Donny Deutsch as to how they should tweak their strategy given the downturn in spending. Use "ragsgupta.com" as a promo code to get 20% off.